VAT IT13250940965
via Felice Cavallotti 126
20900 Monza -MB- Italy
+393711290753
info@beautyfirm.it

We distribute your beauty brand in Italy with a tested, transparent, and flexible method.
Let's develop your success story in the Italian cosmetics market together.
We are Beauty Firm S.R.L., a strategic partner for brands that want to position themselves and grow in the Italian B2B world:
perfumery stores, pharmacies, parapharmacies, mass retail, drugstores, beauty salons, and beauty centers.
Since 2019, we have successfully applied our exclusive approach: ALTERNATIVE DISTRIBUTION® – a 3-step method that has already brought concrete results to dozens of brands, with no stock to be purchased by us and with total transparency on sales and customers.
Your brand deserves to shine in Italy too.
Conquer a market worth over 12 billion euros a year (source: Cosmetica Italia, June 2024).
BEAUTY FIRM S.R.L.
Our service has a cost, because it has a method.
We don't sell illusions, but a concrete process based on analysis, experience, and real support. Each phase is designed to increase your brand's chances of success, reducing mistakes and waste of resources.
A serious and medium-term entrepreneurial vision requires analyzing every investment in terms of scalability.
Our method is: it adapts to the market entry phase, but is structured to grow with you – up to giving you full control of sales and maximum operational autonomy in the Italian territory.
Are you a cosmetic brand looking for structured access to the Italian market?
Do you have a great product, but lack the right partner to introduce it to Italian buyers?
Beauty Firm S.R.L. is your strategic ally for B2B development in Italy.
With our proven ALTERNATIVE DISTRIBUTION® method, we guide you step by step in positioning your brand, creating marketing materials, and presenting to selected retailers – without intermediaries, with transparent management and a real advantage for your final price.
✅ No stock to purchase Let the right businesses discover your product. With us, beauty becomes strategy.
✅ No sales network to build from scratch
✅ More competitive prices for your future retail partners
We know what our customers want, whether they are independent retailers or structured chains. And they themselves know that—by working with the products we offer them—they will have a guaranteed economic return.
We are young in this field, but the incredible experience gained in just a few years – together with daily fanatical study and obsessive weekly updates – make us cosmetic distributors of extraordinary competitiveness.
We develop a customized strategy based on your needs and strengths that will be successful in the Italian market. Your brand will become - within a few months - the next success story.
But we have only one that surpasses all the others in the "beauty" sector, and you can see it here:
The #1 brand of scented waters, #veganfriendly and #nottestedonanimals, made in the UK, entrusted itself to Beauty Firm S.R.L. in 2020. In just under 4 years, it has become the scented water brand with the highest growth margins in Italy, currently sold in over 2,500 physical stores and constantly increasing.

The SO...? brand, the #1 scented waters in the UK, has experienced exponential growth in the last 3 years. Revenue has exploded, demand is constantly increasing and, above all, the growth margins are still extremely high (market saturation in Italy is still very far off);
considering that in Italy, despite having over 2,500 retail stores, it is still not a brand known to the majority of the female population, the growth projection is staggering.



In addition to these major companies, we have a network of independent retailers (beauty centers, perfumeries, beauty salons) who are eager to introduce your brand and products to their clients. Thanks to the synergy of all these retailers, we are able to guarantee producers—who grant us exclusivity—a widespread presence throughout Italy.
Beauty Firm S.R.L.
VAT IT13250940965 REA: MB-2712334
share capital: € 30,000 paid up
registered office: via Felice Cavallotti 126, 20900 Monza -MB-
operational headquarters: via E. Vittorini 6, Concorezzo Factory Park int. 15, 20863 Concorezzo -MB-
+393711290753
info@beautyfirm.it